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Showing posts from May, 2025

Automating Your Loyalty Campaigns Pipeline End-to-End

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  Improving customer loyalty goes beyond just collecting NPS (Net Promoter Score) data. While platforms like HubSpot offer survey and support tools to gather feedback, the real challenge is making sense of that data—and acting on it fast enough to make a difference. If you’re managing loyalty campaigns, you likely know the frustration: your team collects data, but connecting the dots between feedback and actual customer behavior is time-consuming and often reactive. That’s where ConvertML comes in. It integrates seamlessly with HubSpot and other data platforms to automate your entire loyalty workflow—from ingestion to insight to campaign-ready segments. Where the Data Comes From: More Than Just NPS Forms Most businesses rely on multiple touchpoints for feedback—HubSpot surveys, Typeform, customer support tickets, post-interaction satisfaction scores, and more. The trouble is, these data sources are rarely unified. They’re in different formats, stored in separate systems, and diffic...